Senior Analyst– Marketing Engagement Team - Deloitte Support Services India Private Limited
As a Senior analyst, you would closely interact with Deloitte internal stakeholders and support their Marketo and CRM system which in turn will help direct email marketing programs that include managing campaign-related data in CRM and sending external emails using Marketo. As a Senior Analyst, you would be responsible for updating the deliverable status to the stakeholders on a regular basis. This would require you to be involved in all stages of campaign management which includes the creation, managing, and sending of campaign emails. You will report to the Marketo/CRM leads in USI BSO. Here are a few of other responsibilities.
Work you’ll do
As a part of the Marketo team, you will:
- Execute email communications, and marketing automation campaigns with Marketo and Salesforce CRM to deliver measurable results and nurture programs in a flexible and timely manner that meets business objectives.
- Taking ownership of the campaign management process and ensuring the SLAs are tightly followed.
- Carry out quality assurance on all aspects of the finished campaign build in line with defined processes.
- Work with the project team to attain client sign-off. This may involve managing client amendments, answering client queries, timely communication around project processes, risks, and concerns, and running additional quality assurance processes as required.
- Manage campaigns in the marketing automation platform, ensuring that automated elements run as expected. Report any issues or concerns in a timely manner.
- Updating Marketo email templates using HTML
- Create and maintain account/client-specific documentation (Operations Manual, Process documents, etc.)
- Provide ideas and business recommendations for the continuous improvement of processes.
Work Location: Hyderabad
Shift Timings: 11 AM to 8 PM
The team
The USI BSO team at Hyderabad supports the Deloitte organization in Belgium with a wide variety of capabilities, such as financial reporting, HR and financial transaction processing, administrative service and helpdesk support, marketing, and IT services.
Qualifications Required:
- Master’s in marketing or MBA, BE, B. Tech
- 3-5 years of experience in the Marketing domain
- Good Knowledge of any of the marketing automation tool
- A proactive, progressive, and analytical mindset
- Ability to multi-task and prioritize deliverables.
- Proficiency in MS Office, specifically MS Word and PowerPoint, especially MS Excel
Preferred:
- Understanding of Salesforce CRM.
- Working knowledge of Marketo.
- Working knowledge in Excel and Power BI.
- Excellent analytical, organizational, troubleshooting & strong interpersonal and communication skills.