Assistant Manager – Marketing Comms & Digital Marketing – Deloitte Support Services India Private Limited
We are seeking a highly skilled and motivated SEO Specialist to join our dynamic marketing team. The ideal candidate will be responsible for developing and executing SEO and PPC campaigns to boost organic traffic and generate leads. This role requires a strategic thinker with a deep understanding of SEO best practices, analytical skills, and the ability to work collaboratively with content and marketing teams.
Key Responsibilities:
- SEO and PPC Campaign Development:
- Develop and execute comprehensive SEO and PPC campaigns aimed at increasing organic traffic and generating leads.
- Create and analyze the performance of paid ads to maximize traffic and optimize conversion rates.
- Link Building and Tracking:
- Establish effective link building strategies to enhance website authority and search engine rankings.
- Measure the effectiveness of marketing campaigns, report and build actionable insights.
- Performance Analysis and Reporting:
- Analyze SEO and PPC campaign performance using performance metrics and analytical tools to suggest improvements for future campaigns.
- Compile and analyze data for all ongoing campaigns to prepare monthly progress reports for the Marketing Managers.
- Collaboration:
- Work closely with the content and marketing team to help create engaging content based on the best SEO practices.
- Develop on-page SEO strategies for multiple webpages and create topical authority.
- Liaise and engage with external agencies where needed and manage the workflow, processes and budget.
- Continuous Improvement:
- Stay up-to-date with the best SEO and PPC practices to identify new ways for creating more efficient campaigns.
- Continuously monitor industry trends and algorithm updates to ensure our strategies remain effective and compliant with search engine guidelines.
Qualifications:
- Proven experience as an SEO Specialist or similar role.
- In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.
- Proficiency in using SEO tools such as SEMRush, Ahrefs, Google Analytics, and Google Search Console.
- Experience with PPC campaigns and tools like Google Ads and Bing Ads.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Excellent communication and collaboration skills to work effectively with cross-functional teams.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Up-to-date with the latest trends and best practices in SEO and PPC.
Preferred Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- Experience with content management systems (CMS) and HTML/CSS.
- Certification in Google Analytics and Google Ads.
Work Location: Hyderabad
Shift Timings: 11 AM to 8 PM
The team
The Growth team at Hyderabad supports the Deloitte organization in the UK with a wide variety of capabilities like digital, research, financial reporting, HR and financial transaction processing, administrative service and helpdesk support, marketing and IT services.
How you will grow
At Deloitte, we have invested a great deal to create a rich environment in which our professionals can grow. We want all our people to develop in their own way, playing to their own strengths as they hone their leadership skills. And, as a part of our efforts, we provide our professionals with a variety of learning and networking opportunities—including exposure to leaders, sponsors, coaches, and challenging assignments—to help accelerate their careers along the way. No two people learn in exactly the same way. So, we provide a range of resources, including live classrooms, team-based learning, and eLearning. DU: The Leadership Center in India, our state-of-the-art, world-class learning Center in the Hyderabad offices is an extension of the Deloitte University (DU) in Westlake, Texas, and represents a tangible symbol of our commitment to our people’s growth and development. Explore DU: The Leadership Center in India.
Benefits
At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you.
Deloitte’s culture
Our positive and supportive culture encourages our people to do their best work every day. We celebrate individuals by recognizing their uniqueness and offering them the flexibility to make daily choices that can help them to be healthy, centered, confident, and aware. We offer well-being programs and are continuously looking for new ways to maintain a culture that is inclusive, invites authenticity, leverages our diversity, and where our people excel and lead healthy, happy lives. Learn more about Life at Deloitte.
Corporate citizenship
Deloitte is led by a purpose: to make an impact that matters. This purpose defines who we are and extends to relationships with our clients, our people, and our communities. We believe that business has the power to inspire and transform. We focus on education, giving, skill-based volunteerism, and leadership to help drive positive social impact in our communities. Learn more about Deloitte’s impact on the world.