Analyst, Marketing Analytics | Deloitte Support Services India Private Limited
Position Overview:
Deloitte USI is seeking an Analyst for their Marketing Analytics team in Hyderabad, India. As an integral member of a high-performing team, you will be required to have strong appreciation for data and technology, as they relate to marketing.
Responsibilities:
- Working with marketers and campaign managers to understand target audiences to generate lists for marketing purposes
- Ensuring that the lists meet targeting objectives leveraging multiple segmentation criteria and ensuring compliance with Firm standards and regulations as appropriate
- Circulating lists to stakeholders for approval, changes, additions, and deletions
- Preparing reports/informational tools that will help to drive the success of marketing initiatives
- Tracking pre- and post-event responses
- Generating standard measurement reports for marketing initiatives
- Co-ordinating efforts to resolve duplicate entries, enhancing data integrity and ensuring that the Firm’s privacy policy is adhered to
- Providing project planning and application support as needed
- Participating in other projects/initiatives as necessary
Qualifications and Experience:
The successful candidate will meet the following criteria:
- Bachelor's or master’s degree required in Business and/or a degree or certification in Marketing, Analytics, Math or Engineering
- 1-3 years of experience in Campaign management, reporting and analytics
- Must have in experience with Salesforce or another CRM solution
- Must have advanced skills in Microsoft Excel and PowerPoint
- Strong time-management capabilities, with the ability to prioritize between multiple initiatives and activities
- Ability to research, develop, present new ideas, and conceptualize new approaches and solutions
- Excellent verbal and written communication skills
- Skills in SQL, DB and other reporting tools would be an added advantage
- Knowledge or experience in using BI/data modeling tools (e.g., Cognos, Tableau, R) for creating dashboards, reports, and data standardization/engineering/modelling, is an asset
· Commitment to ongoing professional development, learning and growth
- Ability to work with all levels of an organization
- Motivated, self-starter, independent and proactive
- Strong appreciation of technology, data flows, data management approaches and their impact to business processes
- Demonstrated ability to work effectively in cross-functional, virtual teams
- Ability to work well under pressure and deadlines
Work Location: Hyderabad
Shift Timings: 2 PM to 11 PM IST
As part of the recruitment process those selected will be required to provide employment references and complete a background check which includes a criminal check.
How you’ll grow
At Deloitte, we’ve invested a great deal to create a rich environment in which our professionals can grow. We want all our people to develop in their own way, playing to their own strengths as they hone their leadership skills. And, as a part of our efforts, we provide our professionals with a variety of learning and networking opportunities—including exposure to leaders, sponsors, coaches, and challenging assignments—to help accelerate their careers along the way. No two people learn in the same way. So, we provide a range of resources including live classrooms, team-based learning, and eLearning. DU: The Leadership Centre in India, our state-of-the-art, world-class learning Centre in the Hyderabad offices is an extension of the Deloitte University (DU) in Westlake, Texas, and represents a tangible symbol of our commitment to our people’s growth and development. Explore DU: The Leadership Center in India
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