Social campaign executive

Chennai, Tamil Nadu, India

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Position Summary

Job Description :

•       Execute bid and buy strategies in social adhering to client performance and pricing guidelines.
• Ensure full delivery and performance standards of advertising campaigns are met.
• Recommend forward thinking strategies and opportunities for improvement in bid and buy strategies.
• Adhere to the appropriate SLA's during daily activities.
• Communicate with your Team Lead on process and analytics improvement opportunities.
• Produce robust post campaign analysis.
• Utilize your deep understanding of actionable optimization opportunities to execute on these.
• Provide recommendations to improve upon weekly and monthly performance reports.
• Offer technical support, troubleshoot underperforming or under delivering campaigns and discrepancies.
• Assist in training and development of junior operations and client services staff when required.
• Proactively providing input to operational ways of working based on day-to-day involvement in the process

Skill Set Required:

• Willing to work in 3 AM and 4 AM shifts. No shift rotation available.
• 2+ years’ experience working in the social media ads space with focus on strategy and execution.
• Must have in-platform execution experience managing campaigns and making decisions (Facebook Ads Manager as a minimum)
• Working knowledge of Data Visualization tools such as Datorama or Tableau - preferred
• Experience with digital ads trafficking (Google Campaign Manager, Sizmek) - Preferred but not mandatory
• Have ability to make business decisions based on interpreting data and asking relevant questions.
• Be organized and able to manage multiple tasks simultaneously, time management is crucial for a Trader.
• Be charismatic, direct, and proactive with the ability to build credibility internally and externally.
• Have ability to articulate information in a concise and compelling manor.
• Be proactive and engage with your team members, have a ‘can do’, positive and flexible attitude.
• Excellent listening skills to understand our clients and other teams’ requirements.
• Take ownership of your day-to-day
• Excellent communication skills - you need to have the ability to articulate information in a concise and compelling manner.
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Benefits to help you thrive

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Requisition code: 148213